ARCENTRA CONSULTING
Where Reality Meets Intelligence
Helping businesses bridge the physical and digital worlds through immersive technology, spatial storytelling, and intelligent experiences.
What We Do
Advisory, prototyping, and strategy for enterprises ready to embrace XR, digital twins, and phygital transformation.
XR Product cataloging
Transform physical products into interactive 3D and AR assets that customers can explore from any device. XR cataloging enables lifelike visualization, real-scale viewing, and contextual placement helping brands elevate online product discovery, reduce returns, and shorten purchase cycles.
Real estate virtual walk throughs
Bring spaces to life with immersive, photorealistic virtual tours. XR walkthroughs let buyers, tenants, or investors experience a property remotely in full scale—complete with lighting, material, and layout variations—streamlining decisions and enhancing sales presentations.
XR Digital Twins
Build live, data-driven replicas of real-world environments to monitor, simulate, and optimize performance. XR digital twins integrate sensor data, 3D visualization, and analytics to give operators a real-time view of assets—enabling predictive maintenance, energy efficiency, and smarter infrastructure management.
Principal Consultant
Arjun Sashi
A media-to-tech builder with over a decade of experience turning complex ideas into clear, high-impact visual stories across India, the GCC, the UK, and the US.
My journey spans advertising, film/OTT post-production, 3D/AR/XR content, and industrial communication — from cinematic campaigns to highly technical showcases.
XR Product Cataloging
Bring your entire product line to life in 3D and Augmented Reality.
XR Product Cataloging converts physical products into photorealistic, interactive 3D assets that customers can explore, rotate, and visualize in real-world scale across any device.By integrating these digital twins into your website, eCommerce, or in-store experiences, brands can turn static catalogs into dynamic showrooms—bridging physical and digital retail.
-------Key Benefits:-> Realistic product visualization that boosts buyer confidence-> Reduced returns and faster decision-making cycles-> Ready-to-deploy assets for AR marketing, metaverse, and training use-> Scalable content pipeline for large SKUs and multi-brand portfolios
Real Estate Virtual Walkthroughs
Immerse buyers, investors, and tenants in a lifelike experience of your property—anytime, anywhere.
Our XR Walkthroughs blend photorealistic rendering, spatial sound, and interactive hotspots to create guided virtual tours that mirror real-world scale and context.From pre-construction visualizations to facility showcases, this solution transforms how spaces are presented, helping developers and brokers communicate design intent and value without physical limitations.
---Key Benefits:-> Reduce on-site visits and accelerate closure cycles-> Showcase multiple design or layout variants instantly-> Integrate live data overlays for smart or energy-efficient buildings-> Seamlessly compatible with web, mobile, or headset-based viewing
XR Digital Twins
Create intelligent, living replicas of your assets and environments.
XR Digital Twins combine 3D visualization with live sensor data to mirror real-world performance—allowing you to monitor operations, simulate scenarios, and make data-driven decisions in real time.Ideal for manufacturing, infrastructure, and facility management, these immersive twins turn static dashboards into spatial command centers—helping teams improve uptime, safety, and efficiency.---Key Benefits:Real-time visibility into asset health and performancePredictive maintenance through integrated IoT analyticsUnified 3D workspace for teams to collaborate remotelySupports integration with existing BMS, SCADA, or cloud platforms
Let’s Build Your Immersive Future